By implementing these key steps, you can give your website the boost it needs.
Websites fail to reach their conversion goals for many different reasons. From your value proposition to your page load times, there are many diverse aspects and factors that can contribute to your website’s visitors choosing to purchase your products and/or services – or not.
When used intelligently, audio can elevate a browsing experience.
We’ve all experienced it: you’re casually surfing the web, enjoying a nice playlist of your choice in the background.
All of a sudden, your pleasant browsing experience is interrupted by an automatically-generated soundtrack on one of the many websites in your browser tabs, sending you scrambling to find the culprit.
There are many reasons for changing your website mobile application: it's been years since you haven't made any upgrades; you're tired of looking at it; it no longer reflects your company's image; you’ve changed your commercial positioning... The most common mistake is to view the redesign as a paint job over what you already have, or just as a simple change of graphic identity.
For an IT project to be successful, the project manager - who is effectively the conducter of the mission – must master: Delays, Costs, Resources, Goals and Needs.
Added to this are constraints that arise from the information system into which the project will fit as a new piece of a single puzzle. This has to be achieved without forgetting the high expectations of users, particularly in terms of user experience and ergonomics in relation to the digital solution (s) deployed.
Your goal is to develop an IT product: a web application, mobile application or software. And you have chosen to subcontract this project to a DSP (Digital Service Provider).
You’ll probably be wondering what type of contract to put in place to secure the relationship between you and your DSP. Two models exist: the managed contract and the fixed price package.
The online business market is essentially an epic battle for users’ attention. Grab an ideal user’s attention long enough and you have yourself a potential client and a successful online brand.
With narrowing global attention spans and short-lasting online trends, it has never been more important for digital brands to create meaningful connections between their products and clients.
Product Owners have the heavy task of being the guarantor of the product being developed through the Scrum method. Depending on the complexity of the planned IT product, the project context and many other contingent factors, the Product Owner can face obstacles that are sometimes very difficult to overcome alone, and which can cause a project to fail. This is where the Scrum Master comes in
The Scrum Master and the Product Owner are key members of a team working with the Scrum method. In what ways can these two profiles work together? How can you streamline their exchanges and improve their efficiency? This article aims to clearly demonstrate how a Scrum Master and Product Owner can best work together.
As we find ourselves in an increasingly digital age, boasting exponential rates of production and innovation, design trends can come and go like the seasons. Some endure, some disappear and some just keep coming back.
New business owners and seasoned companies alike are always looking for ways to present their products and services in a fresh yet familiar way. This challenge of finding a balance between tried and tested techniques vs creative experimentation is essential for any web designer striving for success.
UX/UI designers are using lessons from psychology and AI to build interfaces that are seamless – and irresistible.
What do you get when you merge behavioral psychology with digital design and technology? The answer is a radically-expanded universe of possibilities for how to grab users’ attention and guide them towards outcomes and conversions on your website or app.