3 Ways Big Data is Changing Marketing

IT News

Companies now have the tools to gain more insights than ever into their customers, and that presents big opportunities.

Most companies rely on some kind of marketing for accessing, maintaining and expanding their customer base. From the flashy, intricate apps and ad campaigns of large multinational retail companies such as Nike or Apple, to the minimalistic, sleek website of a small, boutique design company, or even the handmade discount cards given out by your local bookshop – communication and marketing are everywhere in the world of business.

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What is 5G and How is it going to change mobile apps?

IT News

The new technological infrastructure will demand a re-conceptualization of how to deliver content.

Unprecedented, game-changing and also controversial – 5G technology is set to revolutionize not only the way that data is transferred and used, but also the very fabric of how humans interact with each other and the world.

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The 5 tech trends to expect in 2020

IT News

What are the new technological predictions for 2020, a year that has already aroused so much enthusiasm?

Let’s take a look at the results of a study by Gartner and Forrester focused on the trends that will define 2020 for global companies.

One thing is certain: the human-machine relationship will continue its exponential evolution.

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Why do some IT outsource projects fail?

IT News

Many outsource services seem to tick all the boxes, but ultimately don’t deliver on their promises.

Outsourcing your project to a development team can indeed bring huge benefits to the potential, cost and quality of your project.

Read on to find out what they are, and how to ensure you choose an IT service provider that can do what they say they can.

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