Companies don’t need to ask why they should be visible on social networks anymore. Today they are already fully convinced of the benefits of communicating through videos. But the question still remains: how do you put together a powerful video strategy for social networks?
The competition in the mobile application market has become so strong that you are simply just not allowed to publish a poor-quality mobile app in app stores anymore. It can also be difficult to meet quality standards, as these imply high development costs.
For many small or medium-sized businesses (and indeed some large ones too), establishing an in-house team of developers to maintain and innovate your tech assets is simply implausible, prohibitively expensive, and ultimately unnecessary.