How to design a quality e-commerce site?

IT News
Getting into e-commerce is possible for virtually "anyone". But doing it well and professionally is something that only a much smaller number of people have managed to achieve. Confidence, data security, proximity, customer service quality... How much do you want to make your customers’ lives easier? You need to give them the most comfortable browsing and shopping experience possible.

Read more…

Ethical AI: What is it (and is it Possible)?

IT News
As companies continue to expand the use-cases of AI, being able to define ‘good’ and ‘bad’ outcomes is critical. Artificial Intelligence (AI), Machine Learning, Big Data: over the last few years, these technological buzz words have moved beyond their original confines in niche academic and development circles, and into the forefront of many companies’ strategic plans and operations.

Read more…

Customer Data Platform: New Digital Marketing Tool

IT News
Gathering data on customer activity is only useful if you have a good way of managing it. As companies continue to strive for greater insights into their customers’ experiences and behavior, they have gone to great lengths to accumulate significant amounts of data on online user activity. However, the reality of consumers’ online behavior is that it is often fragmented and hard to codify into a coherent picture.

Read more…

In-House vs. Outsourced IT: A Comparison

IT News
We take a look at the pros and cons of different approaches to IT development. As the global economy becomes increasingly digitized and businesses rely more and more on robust IT infrastructures and assets, the need for software development has exploded. This has created a situation of scarcity in the developer market, with the pool of talent in many countries not being able to keep up with demand.

Read more…

4 Digital Transformation Challenges (And How to Overcome Them)

IT News
Companies seeking to adapt to the digital world can be held back by a range of factors – none of which are insurmountable. The idea that companies need to embrace digital if they are to survive and thrive in the current economy is now well-established. We’ve already discussed the idea of Digital Transformation, as well how the Covid-19 crisis has made it more important than ever.

Read more…